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2 Year MBA in Business Analytics - Chitkara University

2-Year MBA in
BUSINESS ANALYTICS

MBA Business Analytics program will prepare graduates to leverage the power of Data Analytics onto business trends and predictions, with our unique, industry-relevant curriculum to ensure future success.

Program Overview

Long before Big Data and Analytics gained traction, we at Chitkara Business School saw the value of Business Analytics and curated our curriculum to prepare students on the impact Data Analytics will have on the future of business. Data Analytics is the process of examining large data sets to develop insights and patterns that involve the use of analytics techniques like Machine Learning, Data Mining, Natural Language Processing, and Statistics. The Data is extracted, prepared and blended to provide analysis for the businesses. The 2-year MBA in Business Analytics program will prepare graduates to leverage the power of Data Analytics onto business trends, and predictions. With a huge interest and investment in Big Data technologies, professionals carrying the skills of Big Data Analytics are in huge demand, as organisations pay attractive incentives and packages for qualified professionals.

Analytics Industry in India

The business analytics market in India is growing at a fast pace, with companies and start-ups offering analytical services and products catering to various industries. Here’s a look at some key observations, taking into account the various trends that analytics industry in India is witnessing across various industries such as banking, finance, ecommerce, retail, pharma, healthcare and others.

  • Business analytics, data science and big data industry in India is currently estimated to be $2.71 billion annually in revenues, growing at a healthy rate of 33.5% CAGR.
  • In terms of sectors contributing to analytics revenue, finance and banking continues to be the largest contributor standing at 37% of the total amounting to $756 million in revenues. This is a 31% increase compared to last year. Others include Marketing & Advertising, E-commerce, Pharma & Healthcare.
  • As for the company size, almost 40% of analytics professionals in India are employed with large-sized companies, with over 10,000 of total employee base. Midsize organisations employ 33% of all analytics professionals in India, while startups employ 27% of analytics professionals.
  • E-commerce, telecommunication, giant retailers, media, oil-exploration and mobile tech business entities are recruiting data science professionals and that too, with hefty packages that indicate the boom of business analytics & data science.
About EY

EY is a global leader in assurance, tax, transaction and advisory services. The insights and quality services we deliver help build trust and confidence in the capital markets and in economies the world over. We develop outstanding leaders who team to deliver on our promises to all of our stakeholders. In so doing, we play a critical role in building a better working world for our people, for our clients and for our communities.

  • The MBA Program in Business Anlytics at Chitkara Business School in collaboration with EY will focus on the use of advanced Data Analytics tools for Managers.
  • Enabling full use of Statistical Modeling, Artificial Intelligence and Data Analysis techniques for solving business problems.
  • Developing the ability to recognize and finalize the findings from a data set, along with effective presentation of the results using various Business Intelligence Tools.
  • Application of the Principles of Data Science for solving real-world problems.
  • Learning the use of cutting-edge tools and technologies for advanced business analysis.
  • Experiential learning that provides the right exposure to be market ready.

Campus Recruitment

Data represents a potential goldmine of information – one that can give businesses a competitive edge if they can master the art of gathering it, analysing it, and putting it to good use. More and more companies are using it to further their reach, boost sales, operate more efficiently, and introduce new products and services. Skilled Business Analysts power these data-driven business decisions. Graduates trained in Data Analysis can have a huge impact on a business, driving important decisions that improve operations or identify future opportunities that could boost growth, and get the best of opportunities for Internship and Campus Recruitment in blue chip companies and multinational organisations. Some roles graduates can explore include:

  • Business Analyst
  • Industry Expert
  • Business Analyst
  • Project Manager
  • Data Analyst
  • Data Analyst
  • SAS Programmer
  • Big Data Analyst
  • Data Warehousing Expert
  • Business Intelligence Expert
  • Data Warehousing
  • Data Mining Expert

Top Campus Recruiters

Program Highlights

MBA in Business Analytics program ensures that students develop a strong understanding of the fundamentals of Analytics, along with the education to meet their career and personal goals. The rigorous and fast-paced program consists of fundamental business study modules that include the study of Data Science, Technical Skills, and advanced courses in Analytics methods and problem-solving. Teaching philosophy in Data Analytics involves sorting complex data through proven methods and applications.

Deep Dive Courses on Business Analytics by EY+
PROGRAM STRUCTURE

The MBA in Business Analytics program ensures that students develop a strong understanding of the fundamentals of analytics, along with the education to meet their career and personal goals. The rigorous and fast-paced program consists of fundamental business study modules that include the study of data science, technical skills, and advanced courses in analytics methods and problem solving. Our teaching philosophy in Business Analytics is to sort complex data through proven methods and applications. The program has a strong orientation of various functional domains attached to expertise of data science with a special focus on Marketing subjects.

Foundation Courses+
Competitive Advantage Courses+
Functional Expertise+
Deep Dive Courses on Business Analytics by Industry Knowledge Partners+
Experiential Learning Through Projects on+
Business Analytics Capstone Course+

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